21 is working with the organizing committee of the 2015 Special Olympics World Games in Los Angeles to assist with the structure and procurement of commercial relationships. Learn more here.
21 represented EY as the Official Professional Services Sponsor of Rio 2016. Read More.
21 directed Johnson & Johnson in the acquisition of global rights as an Official FIFA World Cup. Read More.
Shepard led the Visa Olympic team to generate significant brand awareness, acceptance and usage. Read More.
Shepard to represent 21 in Official Visit to Brazil with The Secretary’s Special Representative for Global Intergovernmental Affairs, Reta Jo Lewis. Read More.
Prazmark created a groundbreaking sponsorship package combining NBC media assets with USOC intellectual property rights. Read More.
Excerpts from Rob Prazmark's upcoming book, "The Olympics Don't Take American Express", including 21's deal with Jerry Jones and the Dallas Cowboys. Read More.
21 produces best-in-class videos for all of our client's sales presentations. See a few examples here.
New York Road Runners have hired 21 Marketing as sales consultants to restructure and reposition NYRR's market-facing position going forward. Using 21's deep global knowledge of international sports properties, 21 will provide advice and counsel to all of NYRR's assets, including the New York City Marathon and the 5 Borough Series. Click here for more details on 21's involvment with Airbnb's foundation-level partnership with NYRR and the 2014 TCS New York City Marathon.
21 Marketing delivers the combined experience, expertise, brand knowledge and market insight via the unparalleled relationships of both Rob Prazmark, who is recognized as one of the world's premier sellers of mega events, and Tom Shepard, one of sports and entertainment's premier strategists. Both work personally with their clients and become direct extensions of clients’ teams. 21 has become a leader in the fast emerging field of thought leadership across a range of key properties outside the world of sport and entertainment (i.e. education, culture and cutting edge thinking), delivering services including structuring of market-facing opportunities, the development of platforms and overarching recognition/representation.